Cruelty-Free Makeup for Conscientious Consumers

Cruelty-Free Makeup for Conscientious Consumers

Many companies are motivated to shift into earth-friendly skincare and beauty products since more and more consumers are becoming conscientious about the impact their products have not just on their skin, but on how the products are made impact the world around us. Many customers now prefer to invest their dollars on animal-friendly products.


What Does “Vegan Makeup” Mean? Isn’t That a Diet?

Many big brands are either fully vegan or sell a wide variety of vegan items. For those wondering what that means outside of the Vegan diet, it means that vegan products are free from animal-derived materials and byproducts. They also have not been tested on animals. 

Regardless of your thoughts on the necessity of going vegan or the loud-and-proud nature of the vegan lifestyle, there are benefits to using products that can give you the desired visual effect, be healthy for the skin underneath, and removing the necessity for causing harm in order to produce it. As with any product or change to your lifestyle, you have to make decisions that work in your best interests. However, if this is an idea that interests you, where can you start? How do you navigate brands that build both ways? That’s where this article is here to help.

Here is a list of some vegan makeup products that produce animal-friendly, high-quality beauty products.


Becca is very famous for its stunning highlighters. They have high-quality makeup and a great variety of items. They specialize in simple products; they have lovely blushes, bronzers, highlighters, primers, and foundations.

They have recently created color correctors, with fairly impressive ratings. For undereye circles, try out their red or peach correctors. It's nice to cover up redness with its green corrector. Its lavender corrector is great for dull and mottled complexions. Their vegan products are listed below:

  • Aqua Luminous Perfecting Foundation
  • Perfect Skin Mineral Powder Foundation
  • Ultimate Coverage Complexion Crème
  • Shimmering Skin Perfector Pressed
  • Lowlight Highlight Palette Pressed
  • Shadow and Light Bronze Contour Perfector
  • Bronzing Skin Perfector
  • Mineral Blush
  • Backlight Targeted Colour Corrector
  • Backlight Priming Filter
  • Ever Matte Poreless Priming Perfector
  • Eye Priming Perfector
  • Lip Priming Perfector
  • Ever Matte Shine Proof Foundation
  • Resurfacing Primer



They sell rich pigments and bright colors. They also sell a number of products appropriate for natural looks. The majority of their selection is solid in terms of consistency. Their Hollow Cream Pigment and powder blush are a few of their most popular products. The Hollow Cream Pigments is primarily used for contouring. Products that are vegan-friendly include their brushes, fake lashes, and nail polish. The following are a list of their vegan-friendly products.

  • Skin Base Foundation
  • Gleam Highlighter
  • Gel Sculpt
  • Gel Colour
  • Radiance Veil
  • Hydra Veil
  • Matte Veil
  • Reflection Eyeshadow Palette
  • Precision Gel Liner
  • Precision Ink Eyeliner
  • Vintage Metallix
  • Pure Pigment
  • Brow Gel



Jennifer Bradley

Jennifer Bradley is a makeup company that has an entire line of makeup built around the needs of vegan and cruelty-free consumers. Boasting a “medically formulated” line of skincare and cosmetic products, you can find everything from makeup to lip treatment on their website. Here’s a list of a few of their products:

  • Line Relaxing Creme
  • Resurface Gel
  • Coconut Cream Cleanser
  • Body Firming Cream
  • Foundation
  • Bronzer
  • Waterproof Eyeliner
  • Moisture Gloss
  • Lip Pencil
  • Blush
  • Mascara


Marc Jacobs Beauty

This makeup collection is on the luxury end. The stylish, black wrapping and the high-quality pigments are absolutely amazing. They have remarkable foundations if you are looking for total face coverage. They also sell plenty of stunning eyeshadow palettes of high quality. All of their products are cruelty-free with the exception of their perfumes. The following are their cruelty-free vegan products.

  • At Lash’d Lengthening and Curling Mascara
  • Angled Blush Brush No.10
  • Eyeshadow Crease Brush
  • Eyeshadow Brush
  • Eyeshadow Smudge Brush


Kat Von D Beauty

Kat Von D Beauty has a versatile makeup line. Their high-quality products are reasonably priced. Products they offer are neutral, bold, nude, and a variety of other colors. Their matte eyeshadow palette is amazing, especially for those who adore matte neutrals. Here is a list of their vegan products.

  • Everlasting Liquid Lipstick
  • Studded Kiss Lipstick
  • Alchemist Holographic Palette
  • Tattoo Brow
  • Tattoo Liner
  • Lightning Liner
  • Ink Liner
  • Metal Crush
  • Lock It Concealer
  • Lock It Concealer Creme
  • Lock It Liquid Foundation
  • Lock It Powder Foundation
  • Lock It Setting Powder
  • Lock It Featherweight Primer
  • Lock ‘N Load Setting Mist
  • Unlock It Makeup Remover Wipes


Josie Maran

The beauty and skincare of Josie Maran is all about feeling luxury, without undermining ethics. For natural looks, they sell fantastic products and their ingredients are on the natural side, too. Here are their vegan makeup products that are currently available.

  • Argan Beautiful Eyes In Beautiful Nudes
  • Coconut Watercolor Cheek Gelee
  • Argan High Gloss Lip Quench
  • Argan Illuminizer
  • Magic Marker Argan Liquid Liner
  • Argan Tinted Moisturizer
  • Argan Matchmaker Powder Foundation
  • Argan Matchmaker Serum Foundation



The Balm

This company has high quality makeup with a vintage feel and branding. Their top products include Instain blushes, Nude Tude palette, and Bahama Mama bronzer. All of their brushes are cruelty-free and synthetic. The following are their other vegan beauty products.

  • Mary-Lou Manizer
  • Sexy Mama
  • Bahama Mama
  • Read My Lips
  • Overshadows
  • Mascaras
  • Schwing Eyeliner
  • INSTAIN blushes
  • balmShelter moisturizer
  • Eyeshadow primer
  • Stainiac


IT Cosmetics

This company mainly focuses on correcting skin issues, such as Rosacea. This is to ensure people have flawless skin. Their vegan products are listed below.

  • Eye Lift in a Tube
  • Vitality Blush Stain
  • Heavenly Luxe Brushes
  • My Sculpted Face


Cover FX

Cover FX is an amazing, high-quality brand that's fantastic for your skin. They are committed to healthy ingredients and cosmetics. Products are developed without any ingredients obtained from animals. Animal testing is also not done. The company only partners with a limited number of trusted laboratories and producers, closely vetted and strictly complying with the vegan product production requirements of the brand. Some of their vegan beauty products are listed below.

  • Perfect Setting Powder
  • Flawless Canvas Set
  • Mattifying Primer Duo
  • Pressed Mineral Foundation
  • Monochromatic Blush Duo
  • Custom Bronzer Drops
  • Luminous Tinted Moisturizer
  • Dewy Canvas Duo
  • Power Play Foundation
  • Water Cloud Primer
  • Custom Cover Drops


Many companies have now begun to opt for manufacturing more cruelty-free products. This is because more people are more conscientious about animal treatment. With the growing variety of brands that are taking this position on the production of their products, it’s good to keep in mind the sorts of things that you might use.


Reggie Moore is a professional writer and proto-entrepreneur. When not trying to tinker with a new thing, process, or idea, Reggie can usually be found saying the words “Well, actually…” to an unsuspecting bystander. Reggie hears from people who know that the lip treatments from Jennifer Bradley are worth checking out.


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